Bringing the Economy Home


Direct Sales

Latest Posts

Most Direct Sellers Don’t Earn A Living Through Sales

Earlier today we introduced you to Maggie Clark, an independent salesperson for the wickless candle maker Scentsy.  Clark says she earns about $1,200 a month on her business.  That is well above the median income for someone in the direct selling industry. The Direct Selling Association, an industry trade group, says the median annual income […]

Scentsy Becomes A Multimillion Dollar Business

Many Idaho companies issued a fair number of pink slips during the recession.  But Meridian-based Scentsy didn’t. Instead, the wickless-candle maker grew.  It’s ranked among the country’s most promising companies by business magazines like Forbes and  In just seven years, Scentsy has become a multimillion dollar enterprise. Selling Scentsy Maggie Clark started selling Scentsy […]

Do Direct Sales Models Work Better In The West?

When I started researching the direct sales industry and one of Idaho’s newest direct sales companies, Scentsy, I wanted to find out if that model of selling at parties and events does particularly well in Idaho. The Direct Selling Association has this handy map that shows the percent of sales by region.  Idaho is part […]

MTV’s ‘Teen Mom’ Cast Members Selling Scentsy

The direct selling industry isn’t just for Mary Kay or Tupperware consumers anymore.  It seems the younger demographic is getting on board.  The entertainment blog WetPaint and parenting blog Babble have recently posted that two women from the MTV reality show Teen Mom are selling Scentsy products. Scentsy is the Meridian, Idaho-based wickless-candle and personal […]

Direct Sales Companies Saw Spike In Sellers During Recession

One of Idaho’s fast growing companies is Scentsy.  They sell wickless candles and personal care products.  It’s a direct sales company, meaning independent consultants sell products largely through home parties (think The Pampered Chef). The Direct Selling Association is a trade group for some of the country’s most well known direct sales companies like Avon, […]

About StateImpact

StateImpact seeks to inform and engage local communities with broadcast and online news focused on how state government decisions affect your lives.
Learn More »