{"id":7170,"date":"2012-03-07T10:30:01","date_gmt":"2012-03-07T16:30:01","guid":{"rendered":"http:\/\/stateimpact.npr.org\/texas\/?p=7170"},"modified":"2012-03-08T08:41:18","modified_gmt":"2012-03-08T14:41:18","slug":"powering-the-buzz-of-sxsw","status":"publish","type":"post","link":"https:\/\/stateimpact.npr.org\/texas\/2012\/03\/07\/powering-the-buzz-of-sxsw\/","title":{"rendered":"Powering the Buzz of SXSW"},"content":{"rendered":"<div id=\"attachment_7183\"  class=\"wp-caption module image right\" style=\"max-width: 300px;\"><a class=\"fancybox\" title=\"Vampire Weekend catches a big break at SXSW in 2008\" href=\"http:\/\/stateimpact.npr.org\/texas\/files\/2012\/03\/2333516124_b333a29678_z.jpg\" rel=\"\"><img decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-7183\" title=\"2333516124_b333a29678_z\" src=\"http:\/\/stateimpact.npr.org\/texas\/files\/2012\/03\/2333516124_b333a29678_z-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/stateimpact.npr.org\/texas\/files\/2012\/03\/2333516124_b333a29678_z-300x200.jpg 300w, https:\/\/stateimpact.npr.org\/texas\/files\/2012\/03\/2333516124_b333a29678_z-620x413.jpg 620w, https:\/\/stateimpact.npr.org\/texas\/files\/2012\/03\/2333516124_b333a29678_z-220x146.jpg 220w, https:\/\/stateimpact.npr.org\/texas\/files\/2012\/03\/2333516124_b333a29678_z.jpg 640w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><p class=\"wp-media-credit\">Photo by KUT Austin<\/p><p class=\"wp-caption-text\">Vampire Weekend catches a big break at SXSW in 2008<\/p><\/div>\n<p>Hordes of techies, musicians and film buffs are packing their bags for the SXSW<a href=\"http:\/\/sxsw.com\/interactive\"> Interactive<\/a>, <a href=\"http:\/\/sxsw.com\/film\">Film<\/a> and <a href=\"http:\/\/sxsw.com\/music\">Music<\/a> conferences that get rolling this week. <a href=\"http:\/\/sxsw.com\/files\/2011_sxsw_economic_analysis.pdf\">286,000 people<\/a> attended <a href=\"http:\/\/sxsw.com\/\">SXSW<\/a> events last year, and even more are expected this year.<\/p>\n<p>So what kind of effect does that have on the city&#8217;s energy use and grid? Austin&#8217;s population is around 800,000, so you&#8217;re looking at an additional 35 percent of population that needs power, at least temporarily. And you could argue that this\u00a0 is a particularly power-hungry bunch, with Interactive attendees charging phones and powering laptops, Film folks running projectors and Music venues staying open longer and later than usual.<\/p>\n<p>But if you ask Austin Energy, the city-owned utility that powers Austin, the 10-day festival doesn&#8217;t make a big dent in the city&#8217;s overall energy use. &#8220;It&#8217;s no more than any other event,&#8221; <a href=\"http:\/\/www.austinenergy.com\/About%20Us\/executiveLeadershipTeam.html\">Larry Weis<\/a>, General Manager for <a href=\"http:\/\/stateimpact.npr.org\/texas\/topic\/austin-energy\/\">Austin Energy<\/a>, says. &#8220;I don&#8217;t think we&#8217;re going to see anything unusual.&#8221;<\/p>\n<p>Weis points out that in many instances, portable generators are used to set up power at temporary venues, since that&#8217;s easier than setting up a\u00a0temporary\u00a0utility pole that hooks into the downtown grid.<!--more--><\/p>\n<p>And the fact is the event is held in March, during what&#8217;s typically some of the nicest, mildest weather Central Texas sees all year (known for fooling many attendees into thinking we&#8217;re no hotter than Southern California). &#8220;If it was extremely hot and everyone was jammed downtown, we have a network grid under the streets [there]&#8221; that could be affected by the influx of people. But &#8220;that&#8217;s kind of a worse-case scenario,&#8221; Weis says.<\/p>\n<p>Also helping alleviate the strain? While plenty of people like to come to Austin for SXSW, many Austinites like to get out of town. It&#8217;s spring break, after all, and renting your place out to visitors is a more attractive option for many locals than sticking around to navigate the chaos and traffic. (There&#8217;s even this <a href=\"http:\/\/blog.softwareadvice.com\/articles\/property-management\/how-to-rent-your-place-for-sxsw-1030112\/\">handy how-to on renting your place out from Software Advice<\/a>.)<\/p>\n<p>&#8220;We don&#8217;t make or break our year of revenue with SXSW,&#8221; Weis says. &#8220;But we&#8217;re very fortunate. The one thing you want [in our industry] is a growing, vibrant service area, and we certainly have that. It&#8217;s one of our bragging points.&#8221;<\/p>\n<p>Weis says the real impact on Austin&#8217;s electric reliability could be SXSW traffic.\u00a0 &#8220;There&#8217;s a real impact of crowds on our crews being able to get around when there&#8217;s a problem,&#8221; he says. &#8220;But I think we should be in good shape.&#8221;<\/p>\n<p>The SXSW 2012 Interactive, Film and Music conferences begin Friday. Stay tuned for more energy-related reporting from the festival.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What kind of effect does the massive influx of musicians, film buffs and techies have on the Austin&#8217;s energy? <\/p>\n","protected":false},"author":50,"featured_media":7183,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[60],"tags":[17,16,121],"acf":[],"_links":{"self":[{"href":"https:\/\/stateimpact.npr.org\/texas\/wp-json\/wp\/v2\/posts\/7170"}],"collection":[{"href":"https:\/\/stateimpact.npr.org\/texas\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stateimpact.npr.org\/texas\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stateimpact.npr.org\/texas\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/stateimpact.npr.org\/texas\/wp-json\/wp\/v2\/comments?post=7170"}],"version-history":[{"count":15,"href":"https:\/\/stateimpact.npr.org\/texas\/wp-json\/wp\/v2\/posts\/7170\/revisions"}],"predecessor-version":[{"id":7186,"href":"https:\/\/stateimpact.npr.org\/texas\/wp-json\/wp\/v2\/posts\/7170\/revisions\/7186"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stateimpact.npr.org\/texas\/wp-json\/wp\/v2\/media\/7183"}],"wp:attachment":[{"href":"https:\/\/stateimpact.npr.org\/texas\/wp-json\/wp\/v2\/media?parent=7170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stateimpact.npr.org\/texas\/wp-json\/wp\/v2\/categories?post=7170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stateimpact.npr.org\/texas\/wp-json\/wp\/v2\/tags?post=7170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}