Network News: October 15-21

A Go-To Source For State Election Explainers

We were thrilled to see a 30 percent spike in search traffic this week, compared to the week prior, thanks in large part to your clear, explanatory coverage of state-level elections and ballot measures. You have the appreciation of voters looking for a quick guide to the issues so that they can make intelligent decisions. To your team in DC, you are a source of pride and infinite joy.

As we inch closer to the elections (almost!), this type of coverage will only increase in value. So, be sure to keep your election explainers and accompanying coverage searchable by:

  1. Putting key search terms into topic pages and titles — not just in your tags.
  2. Edit the url before you publish to make sure that the key terms — including the name or number of the measure — in your url.
  3. Be sure to include an excerpt that lets searchers know why they should click on your link.

Last Week’s Reader Faves

Most visited stories last week, in raw numbers:

  1. OhioIssue 2
  2. OhioSchool Report Cards
  3. PennsylvaniaYou Want Oil With That?
  4. TexasHow to See the Orionid Meteor Shower This Weekend in Texas
  5. Florida: Social Media Helps Student With Autism Find His Voice

Ohio’s school testing and rating package was carefully planned and well executed. It will likely continue to be a valuable reference for educators, parents and school officials.

Most visited content on each site, in order of popularity:

What does that mean? Well, we took the top post from each of your states, according to traffic. We adjusted those figures to reflect each state’s population and then ordered the results.

  1. IdahoProps 1, 2, And 3: Voter’s Guide To Idaho’s Controversial Education Laws
  2. Ohio: Issue 2
  3. PennsylvaniaYou Want Oil With That?
  4. OklahomaState Question 766: Will Public Schools Suffer if Oklahomans Vote to Stop  Taxing Ideas?
  5. Indiana: Endorsing Glenda Ritz, Journal Gazette Offers Critique Of Tony Bennett’s Policies
  6. New HampshireNorthern Pass
  7. Florida: Social Media Helps Student With Autism Find His Voice
  8. TexasHow to See the Orionid Meteor Shower This Weekend in Texas

Traffic Sources (according to Google Analytics):





Search engines
Social media
Top search terms:

  • issue 2
  • keystone pipeline
  • ohio school report cards
  • oklahoma state question 766
  • fracking
Top referrers:

  • Facebook
  • mobile Facebook
  • Google
  • Twitter
Includes people who type in the URL or use a bookmark. Also includes referrals from mobile apps (eg Facebook iPhone app). Directed through email newsletters, etc.

Around the Network

Last week:

  • Jessica Pupovac and Chris Swope are in Boise this week visiting with the StateImpact Idaho  team and doing some editorial plotting and planning and data training. The team, joined by Lynette, will head to Oklahoma next week.

Sadie Babits / StateImpact Idaho

Sunday Brunch Group, from left to right: John Roberts, Trudy Jackson, Brent Adamson, Vanessa Sleight and Theresa TenEyke. All are long-time friends and often gather to talk politics.

On Saturday, StateImpact Idaho and Boise State Public Radio and StateImpact News Director Sadie Babits teamed up with Weekend Edition for their Sunday Brunch series. The show took listeners to Trudy’s Kitchen in Idaho City, Idaho, for a Sunday Brunch. Trudy helped News Director Sadie Babits put together a diverse group of people.

Over peach cobbler and pumpkin cookies, they discussed the economy, the reaction to the presidential race so far, local issues making an impact on elections and how it all affects their lives and their families. It was a fresh, conversational approach to the kinds of stories we do every day. We hope to see more Sunday Brunches down the road.

This week:

  • Ken is in the office for most of this week! Get in touch before election fever takes him away from us again.

Your editorial team,

Chris Swope, Jessica Pupovac, Ken Rudin & Becky Lettenberger

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