Eye on Education

Back-to-School Shopping Costs Increase

Yep, it’s almost that time again: back-to-school shopping season. And as the Cleveland Plain Dealer reports, families will spend an average of nearly $669 on things like clothes and supplies, up 5 percent from last year. Shopping for a college bound student? Be prepared to spend even more: an average of $916, up from $836 in 2013, the Plain Dealer reports.

The calendar may still say mid-July, but retailers are already weeks into the lucrative back-to-school season, the industry’s second-largest after the winter holidays. From price-match guarantees to opportunities to share school supplies with needy children, stores are multiplying their promotions in hopes of scoring extra sales during the $74.9 billion shopping season.

Read more at: www.cleveland.com

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